Be inspired - refresh your home today. The right paint can make a room, change the look of your house and add value to your home. 


Pure Paint is the first Canadian company to offer an all natural, 100% ecologically safe interior and exterior paint.

It is no secret that we are all becoming more aware of the environmental hazards and dangers to our health associated with harmful toxins. Toxic chemicals, BPA's, parabens and phthalates are often found in acrylic and latex paint.  

Indoor air quality is important. 

Pure Paint performs identically to latex and acrylic, but is made of NON GMO plant oils and other high quality plant and mineral ingredients. Pure Paint usually only requires one coat, dries within an hour, recoat after 24 hours, washable in a week, tinted to any color, no VOC's, and it is safe to put leftovers in compost or with household garbage.

Pure Paint Laboratories has spent nine years of research and development of natural paint, with the support of the National Research Council of Canada and the Nova Scotia Department of Agriculture. We are located at the Perennia Innovation Center in Truro, Nova Scotia.  


Check out our suppliers  websites by clicking their logo below. If you are interested in a product on our suppliers website please give us a call or visit our store where our sales associates are happy to assist.

Benjamin Moore’s Colour of the Year, Caliente AF-290, is strong, radiant and full of energy.

"Caliente is the signature colour of a modern architectural masterpiece; a lush carpet rolled out for a grand arrival; the assured backdrop for a book-lined library; a powerful first impression on a glossy front door. The eye can’t help but follow its bold strokes. Harness the vitality.” 

—Ellen O'Neill, Benjamin Moore & Co.